The 401-key hotel is located on the corner of 48^th Street and 7^th Avenue in New York City, within close proximity to Rockefeller Center, the Broadway Theatre District, Central Park, Radio City Music Hall and the Fifth Avenue retail corridor. The Hotel will feature two F&B outlets located on the third floor and rooftop as well as a lobby coffee bar. The Hotel will also feature an 80 foot by 50 foot (4,000 total SF) digital sign with frontage directly along 7th Avenue that displays into the heart of Times Square.